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Bath and Shower in Greece
Euromonitor International, May 2011, Pages: 28
One would not be unreasonable to name BOGOF (buy-one-get-one-free) offers as the key trend for bath and shower in Greece during 2010. The economic conditions in the country have been forcing companies into extensive volume offers and price deals whilst consumers have been brand switching accordingly. Economy packs have been also on the rise as companies attempt to support volume sales and consumers have been willing to stock up when the offer was too good to resist.
The Bath and Shower in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Bath and Shower market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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