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Calming and Sleeping in Denmark

Euromonitor International, March 2012, Pages: 29


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Calming and sleeping products recorded a 3% current value decline in 2011. Although insomnia and stress related illnesses are very common in Denmark, sales of calming and sleeping products have suffered from increasing warnings related to the side effects of using herbal calming and sleeping products such as valerian. Warnings about the negative side effects of herbal products, especially to the liver, became increasingly common throughout the review period. This made consumers more reluctant...

The Calming and Sleeping in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Calming and Sleeping market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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