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Contact Lenses in Australia

Euromonitor International, May 2010, Pages: 22


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During 2009, the Australian economy slowed down significantly with GDP growth of just 0.7%, according to the IMF, as a result of the global financial crisis. Consumers’ insecurity about their own financial positions slowed the growth of the contact lenses sector to less than half the rates achieved over the review period. In addition, the contact lenses market is believed to have reached maturity after a couple of years of fast growth.

The Contact Lenses in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Daily Disposable, Extended Wear, Two-Weekly/Monthly Disposable

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Eyewear industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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