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Health and Wellness in France

Euromonitor International, Sep 2011, Pages: 103


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During the review period, environmental concerns became increasingly influential in the purchasing decisions of French consumers. In the health and wellness market, this trend was most evident in rising demand for organic products. Efforts by the French government to encourage organic production and educate consumers on environmental protection played a key role in making organic products more popular. Together with rising health awareness, the increasingly eco-friendly attitudes of French...

The Health and Wellness in France report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2006-2010, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Health and Wellness market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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