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Herbal/Traditional Products in Italy

Euromonitor International, April 2011, Pages: 32


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During the review period, clinical studies were conducted to test the efficacy of herbal products in the treatment of certain pathologies, such as inflammatory diseases (arthritis and back pain, for example), hypertension, and coughs and colds. In the last couple of years, much attention has also been paid to the body system as a whole. This has resulted in better information and wider knowledge about herbal products and their benefits. In 2010, demand for herbal/traditional remedies continued...

The Herbal/Traditional Products in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Analgesics, Herbal/Traditional Calming and Sleeping Products, Herbal/Traditional Child-Specific Dietary Supplements, Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Medicated Skin Care, Herbal/Traditional Medicinal Teas, Herbal/Traditional Smoking Cessation Aids, Herbal/Traditional Tonics and Bottled Nutritive Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Herbal/Traditional Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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