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Herbal/Traditional Products in Malaysia

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    Report

  • 26 Pages
  • October 2023
  • Region: Malaysia
  • Euromonitor International
  • ID: 1240417
Herbal and traditional products have a long-standing tradition within consumer health in Malaysia. Such products are often sold in kiosks, as well as herbal/traditional healthcare stores, and as such, are easy to obtain. For example, Tongkat Ali, one of the most popular herbal remedies due its purported benefits for male sexual health, is sold widely through these outlets.

The Herbal/Traditional Products in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Demand for herbal/traditional products remains strong , with immunity remaining a key focus in tonics
  • Tiger milk mushroom sees high degree of manufacturer interest
  • Competitive landscape becomes increasingly fragmented, as new manufacturers emerge with new product launches
PROSPECTS AND OPPORTUNITIES
  • Research and development to focus on herbal/traditional cough remedies
  • Immunity-strengthening herbal/traditional dietary supplements and tonics are expected to gain greater exposure
  • Manufacturers set to diversify their product ranges
CATEGORY DATA
  • Table 1 Sales of Herbal/Traditional Products by Category: Value 2018-2023
  • Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2019-2023
  • Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2020-2023
  • Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2023-2028
  • Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN MALAYSIA
EXECUTIVE SUMMARY
  • Consumer health in 2023: the big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What’s next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2018-2023
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
  • Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources