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Ingredient Trends in Beverages - Driving Towards ‘Natural Health'
Euromonitor International, May 2010, Pages: 28
Health and wellness have long been significant themes in global beverage innovation, influencing ingredient choice in a wide range of different categories. Today, however, naturalness is having just as much of an impact on product development and the provision of ‘natural health’ has become the number one focus for beverage formulators. This report explores trends in beverage ingredients, identifying key market drivers and sizes, and highlighting global differences.
The Ingredient Trends in Beverages - Driving Towards ‘Natural Health’ global briefing offers an insight into to the size and shape of the market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.
Why buy this report?
- Get a detailed picture of the ingredients industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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