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Sets/Kits in Greece
Euromonitor International, May 2011, Pages: 27
Set/kits continued to be a major trend in fragrances during 2010 in Greece, with manufacturers packaging fragrances together with deodorants and body lotion products in an attempt to boost volume sales of their lines. The category benefits from the recession because it provides a valuable method of promotion for brands, particularly when price deals need to be avoided. In that sense sets/kits allow premium manufacturers to attract attention to their products without damaging their image through...
The Sets/Kits in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sets/Kits market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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