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Spectacles in China
Euromonitor International, May 2010, Pages: 24
Because of a continuing shift in consumer attitudes towards greater frugality and less conspicuous consumption, high-flying fashion brands operating within the spectacles industry may suffer at the expense of lower-cost alternatives. Sunglasses have different functions for different purposes, such as glare-proof glasses for drivers, and radiation-proof or and sports glasses. Consumers are now more conscious of their image when wearing spectacles, so the functions of eyewear are being extended...
The Spectacles in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Reading Glasses, Spectacle Frames, Spectacle Lenses, Sunglasses
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Eyewear industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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