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Who's Charging What!

N.A.P.C.O., Sep 2009, Pages: 140


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NEW 2010 Edition Now Available

Who's Charging What! -- Your Guide to Direct Marketing Creative Services gives you complete facts on top copywriters, agencies, designers, and consultants, providing you with the critical information you need to make decisions when looking for a copywriter. These top-flight professionals can deliver powerful, response-generating direct mail, e-mail, Websites, catalogs, print and broadcast advertising and any other direct response creative.

With Who's Charging What! you'll find the most important details you're looking for, including:

- Who they are -- background, years in business, awards, articles and books written.

-Their specialties -- areas of expertise, preferred formats.

- Who they work for -- a listing of major clients.

- How they work -- lead time required and payment schedule.

- What they charge -- benchmark fees for their work.

You'll also find easy-to-use format, client specialty and personnel indexes.



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