Adult Mouth Care in the Netherlands

Euromonitor International, August 2012, Pages: 21

Adult mouth care generated improved results in 2011 in comparison to the previous year as a result of renewed marketing attention. After a period of static growth, manufacturers stimulated adult mouth care through active promotion.

Euromonitor International's Adult Mouth Care in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Adult Mouth Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

ADULT MOUTH CARE IN THE NETHERLANDS
Euromonitor International
August 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Adult Mouth Care: Value 2006-2011
Table 2 Sales of Adult Mouth Care: % Value Growth 2006-2011
Table 3 Adult Mouth Care Company Shares by Value 2007-2011
Table 4 Adult Mouth Care Brand Shares by Value 2008-2011
Table 5 Forecast Sales of Adult Mouth Care: Value 2011-2016
Table 6 Forecast Sales of Adult Mouth Care: % Value Growth 2011-2016
Executive Summary
Demand for Faster Relief and Prevention Drive Growth in 2011
Paediatric Consumer Health Grows Faster As Sales Base Expands
Dutch Willing To Spend More on Innovative Specific Products
Shift in Distribution Towards Grocery Retailers and Internet Retailing
Ageing Population, Commitment Towards Prevention, and Demand for Fast Relief Assure Positive Prospects
Key Trends and Developments
Low Consumer Confidence As the Netherlands Enters Recession
Ageing Population and Focus on Prevention Offers Growth Potential
the Dutch Demand Rapid Relief
Increased Demand for Natural Products
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Dutch Women Purchase More OTC
Switches
Summary 1 OTC - Switches 2009-2011
Definitions
Sources
Summary 2 Research Sources

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