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Air Care In Pakistan

Euromonitor International, Nov 2011, Pages: 14


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Air care benefited strongly from urbanisation during the review period, with widening distribution also improving consumers’ awareness of and access to these products. Increasingly crowded urban areas also increased the need for products to mask city smells. The urban mid- and high-income groups also became increasingly house-proud during the review period, with this linked to a rise in home ownership, growing disposable income levels and increasingly aspirational attitudes.

The Air Care in Pakistan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Air Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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