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Air Care in the United Arab Emirates

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    Report

  • 16 Pages
  • February 2024
  • Region: United Arab Emirates
  • Euromonitor International
  • ID: 1268788
The current surge in inflation has significantly increased local consumers' price sensitivity, influencing their buying preferences when choosing air care. This adjustment is reflected in altered shopping behaviours, as consumers now prioritise essential air care products and cost-effective alternatives. While demand for premium air care is waning, budget-friendly solutions are witnessing growth.

The Air Care in United Arab Emirates market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

AIR CARE IN THE UNITED ARAB EMIRATESKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Price sensitivity defines consumer preferences within air care
  • Improving demand for electric air fresheners, albeit from a low base
  • Rising demand for air care through e-commerce
PROSPECTS AND OPPORTUNITIES
  • Air care to face increasing competition from substitute products
  • Greater focus on sustainability in the coming years
  • New product development to define air care’s competitive landscape
CATEGORY DATA
  • Table 1 Sales of Air Care by Category: Value 2018-2023
  • Table 2 Sales of Air Care by Category: % Value Growth 2018-2023
  • Table 3 Sales of Air Care by Fragrance: Value Ranking 2021-2023
  • Table 4 NBO Company Shares of Air Care: % Value 2019-2023
  • Table 5 LBN Brand Shares of Air Care: % Value 2020-2023
  • Table 6 Forecast Sales of Air Care by Category: Value 2023-2028
  • Table 7 Forecast Sales of Air Care by Category: % Value Growth 2023-2028
HOME CARE IN THE UNITED ARAB EMIRATES
EXECUTIVE SUMMARY
  • Home care in 2023: The big picture
  • Shift in consumers’ purchasing behaviour boosts demand for multipurpose options
  • Competitive landscape
  • Retailing developments
  • Price wars among players are expected to intensify amid growing inflation
MARKET INDICATORS
  • Table 8 Households 2018-2023
MARKET DATA
  • Table 9 Sales of Home Care by Category: Value 2018-2023
  • Table 10 Sales of Home Care by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Home Care: % Value 2019-2023
  • Table 12 LBN Brand Shares of Home Care: % Value 2020-2023
  • Table 13 Penetration of Private Label in Home Care by Category: % Value 2018-2023
  • Table 14 Distribution of Home Care by Format: % Value 2018-2023
  • Table 15 Distribution of Home Care by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Home Care by Category: Value 2023-2028
  • Table 17 Forecast Sales of Home Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources