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Bath and Shower in Cameroon

  • ID: 1268831
  • June 2016
  • Region: Cameroon
  • 21 pages
  • Euromonitor International
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Bath and shower continued to see robust growth and performed well in Cameroon during 2015, increasing by 6% in current value terms. As demand increased, as well as unit prices, overall value sales also increased. Consumers demonstrated higher levels of interest in body wash/shower gel, and a shift was observed from traditional bar soap to the latter. This trend was encouraged by local players such as Les Laboratoires Biopharma, which penetrated the category and advertised strongly.

The Bath and Shower in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown
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BATH AND SHOWER IN CAMEROON

June 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2010-2015
Table 2 Sales of Bath and Shower by Category: % Value Growth 2010-2015
Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Bath and Shower: % Value 2011-2015
Table 5 LBN Brand Shares of Bath and Shower: % Value 2012-2015
Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2012-2015
Table 7 Forecast Sales of Bath and Shower by Category: Value 2015-2020
Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2015-2020
Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Les Laboratoires Biopharma SA in Beauty and Personal Care (cameroon)
Strategic Direction
Key Facts
Summary 1 Les Laboratoires Biopharma SA : Key Facts
Competitive Positioning
Summary 2 Les Laboratoires Biopharma SA: Competitive Position 2015
Executive Summary
the Growing Urban Population Sustains Demand for Beauty and Personal Care Products
Lifestyle Changes Drive Sales Trends in Various Categories
Domestic Players Gain Share Despite the Robust Competition From Imported Brands
the Popularity of Retail Channels Is Segmented According To Consumer Group
Growth Is Expected To Rise Over the Forecast Period
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 3 Research Sources

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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