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Bath and Shower in Iran
Euromonitor International, July 2011, Pages: 23
Young Iranians are becoming more interested in bath and shower products and thus sales of these products increased in Iran. Younger consumers are keener to switch from basic, traditional bar soap to more modern bath products such as shower gel. Satellite television’s advertising had a strong impact on this changing perception. In addition, the young generation usually enjoys higher incomes than average and thus can afford modern bath and shower products, which are more expensive than...
The Bath and Shower in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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