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Bath and Shower in Poland

Euromonitor International, June 2011, Pages: 29


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Demand for bath and shower in Poland is fairly stable, as such products are used on a regular basis as a part of daily hygiene in almost every household. In order to stimulate sales further, manufacturers are actively investing in innovations, which help to increase the frequency of usage as well as to expand the consumer base. The main trends shaping new product developments within bath and shower are natural ingredients, (Nivea Happy Time shower gel with bamboo milk by Nivea), aromatherapy...

The Bath and Shower in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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