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Bleach in Malaysia
Euromonitor International, May 2011, Pages: 17
Bleach saw a decline in value sales, registering RM39 million in 2010. This decline was attributed to diminishing demand as consumers were uninformed on the different uses of bleach. Most used bleach for laundry purposes and with laundry detergents boasting new innovations such as whitening and enhanced deodorising, bleach was unable to compete.
The Bleach in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bleach market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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