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Bleach in Peru
Euromonitor International, Sep 2011, Pages: 11
Bleach is one of the main products demanded by Peruvians when it comes to home care. Its popularity is especially high amongst low-middle- and low-income consumers who use it for a wide range of activities –surface care, laundry care and toilet care – given its affordable prices and convenient packaging sizes and formats. Companies have strengthened their efforts to attract upper-income segments by increasing availability of different fragrances and bigger packaging formats. Whilst...
The Bleach in Peru market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bleach market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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