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Deodorants in Peru
Euromonitor International, Aug 2011, Pages: 22
Direct selling companies have consistently increased their share of deodorants, passing from a 40% value share in 1997, to a 51% value share in 2010. This performance can be explained by their increased offering of deodorant roll-ons which are good quality products and are significantly lower priced compared to retail brands. In addition, deodorant roll-ons from direct sellers usually benefit from complementing a fragrance of the same company that has become popular among consumers.
The Deodorants in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Deodorants market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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