Ear Care in Thailand

Euromonitor International, May 2012, Pages: 25

Certain types of pollution, such as air and noise, continued to act as major causes that created adverse effects to ears of consumers. The demand for products remained strong as consumers wanted to alleviate symptoms of ear infections, such as itching, or cleaning up internal mess within their ears. Some others also required the use of products in order to adjust their ear pressure after heavy use and/or exposure to loud noise. Most consumers also needed specific medical advice from...

The Ear Care in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Ear Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

EAR CARE IN THAILAND
Euromonitor International
May 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Switches
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ear Care: Value 2006-2011
Table 2 Sales of Ear Care: % Value Growth 2006-2011
Table 3 Ear Care Company Shares by Value 2007-2011
Table 4 Ear Care Brand Shares by Value 2008-2011
Table 5 Forecast Sales of Ear Care: Value 2011-2016
Table 6 Forecast Sales of Ear Care: % Value Growth 2011-2016
Thai Nakorn Patana Co Ltd in Consumer Health (thailand)
Strategic Direction
Key Facts
Summary 1 Thai Nakorn Patana Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Thai Nakorn Patana Co Ltd: Competitive Position 2011
Executive Summary
Consumer Health Witnesses Strong Value Growth
Hectic Lifestyles Coupled With Self-medication Overwhelm Thai Consumers
International Players Dominate Consumer Health
Marginal Rise in Importance of Grocery Retailers and Direct Selling Is Evident
Concerns for Health and Wellness Should Foster Further Growth
Key Trends and Developments
Life-long Learning Is Required for Sustainability of Health and Wellness Trends
Large Multinationals Will Spearhead Tangible Growth for Consumer Health
Product Diversification and Self-medication Are Common for Thai Consumers
Grocery Stores and Direct Selling Become Increasingly Significant Channels
Health Promotion Programs and Policy Initiatives Partly Help Boost Sales
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Market Data
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Sources
Summary 3 Research Sources

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