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Hair Care in Estonia

Euromonitor International, May 2011, Pages: 20


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Hair care current retail value sales decline by 3% to EEK278 million in 2010 due to the impact of the recession on consumer disposable incomes and the consequent drop in demand for non-essential products. In addition, many price sensitive consumers traded down to cheaper products and shifted towards better value economy offerings, especially within shampoos and conditioners.

The Hair Care in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Hair Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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