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Incontinence in Iran

  • ID: 1269056
  • March 2015
  • Region: Iran
  • 18 pages
  • Euromonitor International

Incontinence products are a fairly new product area in Iran, first gaining a significant retail presence in 2007. Initially, the majority of products were high-priced imports, although domestic players Seylaneh Sabz's Nino and Mobarak Industrial's Mobarak were early entrants in 2008. The start of the review period meanwhile saw a number of strong new entrants, with Morvarid-E-Panberes and Pars Crepe launching Panberes in 2009 and Zarin Seloloz entering with Easy Life in 2010.

The Incontinence in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Light Incontinence, Moderate/Heavy Incontinence.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Incontinence market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

INCONTINENCE IN IRAN

March 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Incontinence by Category: Value 2009-2014
Table 2 Retail Sales of Incontinence by Category: % Value Growth 2009-2014
Table 3 NBO Company Shares of Retail Incontinence: % Value 2010-2014
Table 4 LBN Brand Shares of Retail Incontinence: % Value 2011-2014
Table 5 Forecast Retail Sales of Incontinence by Category: Value 2014-2019
Table 6 Forecast Retail Sales of Incontinence by Category: % Value Growth 2014-2019
Morvarid-e-panberes Co in Tissue and Hygiene (iran)
Strategic Direction
Key Facts
Summary 1 Morvarid-E-Panberes Co: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Morvarid-E-Panberes Co: Competitive Position 2014
Pars Crepe Co in Tissue and Hygiene (iran)
Strategic Direction
Key Facts
Summary 3 Pars Crepe Co: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Pars Crepe Co: Competitive Position 2014
Executive Summary
Review Period Growth Hindered by Impact of Economic Downturn
Rising Economic Confidence and Hygiene Trend Fuel Growth in 2014
Domestic Giants Gain Share But Pars Hayat Proves A Strong Competitor
Independent Small Grocers Lead Sales But Supermarkets and Hypermarkets Gain Share
Stronger Total Volume Growth But Weaker Value Growth in Forecast Period
Market Indicators
Table 7 Birth Rates 2009-2014
Table 8 Infant Population 2009-2014
Table 9 Female Population by Age 2009-2014
Table 10 Total Population by Age 2009-2014
Table 11 Households 2009-2014
Table 12 Forecast Infant Population 2014-2019
Table 13 Forecast Female Population by Age 2014-2019
Table 14 Forecast Total Population by Age 2014-2019
Table 15 Forecast Households 2014-2019
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2009-2014
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2009-2014
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2010-2014
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2011-2014
Table 20 Distribution of Retail Tissue and Hygiene by Format: % Value 2009-2014
Table 21 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2014
Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2014-2019
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2014-2019
Sources
Summary 5 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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