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Men's Grooming in Brazil
Euromonitor International, May 2011, Pages: 42
Men’s razors and blades saw relevant growth both in volume and current value sales in 2010 mostly due to the 2010 FIFA World Cup event. In this way, the leading player Procter & Gamble invested significant resources in such products through mass advertising campaigns showing some of the best football players endorsing Gillette brands, which also contributed to increased sales of systems above initial expectations.
The Men's Grooming in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Men's Shaving, Men's Toiletries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Men's Grooming market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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