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Polishes in Guatemala Product Image

Polishes in Guatemala

  • Published: March 2013
  • Region: Guatemala
  • 12 pages
  • Euromonitor International

Polishes was the smallest category in home care at the end of the review period, for three particular reasons. The category consists of inexpensive products, many consumers consider them unnecessary, and they usually last for a long time. In 2012, polishes witnessed 6% current value growth, to reach sales of GTQ35 million.

Euromonitor International's Polishes in Guatemala market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Polishes market;
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POLISHES IN GUATEMALA
Euromonitor International
March 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Polishes by Category: Value 2007-2012
Table 2 Sales of Polishes by Category: % Value Growth 2007-2012
Table 3 Polishes Company Shares 2008-2012
Table 4 Polishes Brand Shares 2009-2012
Table 5 Forecast Sales of Polishes by Category: Value 2012-2017
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2012-2017
Executive Summary
Strong Value and Volume Growth Rates for Home Care
New Product Developments Keep Dynamism in the Market
Global Brands Are Entering the Market
Independent Small Grocers Is the Most Significant Retailing Channel
Strong Growth Expected Over the Forecast Period
Market Indicators
Table 7 Households 2007-2012
Market Data
Table 8 Sales of Home Care by Category: Value 2007-2012
Table 9 Sales of Home Care by Category: % Value Growth 2007-2012
Table 10 Home Care Company Shares 2008-2012
Table 11 Home Care Brand Shares 2009-2012
Table 12 Penetration of Private Label by Category 2007-2012
Table 13 Sales of Home Care by Distribution Format: % Analysis 2007-2012
Table 14 Sales of Home Care by Category and Distribution Format: % Analysis 2012
Table 15 Forecast Sales of Home Care by Category: Value 2012-2017
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2012-2017
Sources
Summary 1 Research Sources

Note: Product cover images may vary from those shown

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