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Polishes in Peru

Description:
In 2011, floor polish remained the largest category of polishes, in both retail volume and retail value terms, accounting for a retail volume share of 60%. Floor polish, as with other specialised products in home care, has benefited from recovery of the economy, which has generated an increase in the level of disposable income of consumers. Consumers with increased disposable income have started to seek specialised products such as those in floor polishes to attend to their needs.

The Polishes in Peru market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Polishes market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.


Contents:
POLISHES IN PERU
Euromonitor International
June 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Polishes by Category: Value 2006-2011
Table 2 Sales of Polishes by Category: % Value Growth 2006-2011
Table 3 Polishes Company Shares 2007-2011
Table 4 Polishes Brand Shares 2008-2011
Table 5 Forecast Sales of Polishes by Category: Value 2011-2016
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2011-2016
Intradevco Industrial SA in Home Care (peru)
Strategic Direction
Key Facts
Summary 1 Intradevco Industrial SA: Key Facts
Summary 2 Intradevco Industrial SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Intradevco Industrial SA: Competitive Position 2011
Teknoquimica SA in Home Care (peru)
Strategic Direction
Key Facts
Summary 4 Teknoquimica SA: Key Facts
Summary 5 Teknoquimica SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Teknoquimica SA: Competitive Position 2011
Executive Summary
Healthy Growth Trend Present in Home Care
Trend of Specialisation in Homecare in 2011
Home Care Fairly Evenly Split Between Local and International Companies
Independent Small Grocers Remains Most Important Distribution Channel
Home Care Possesses Forecast Period Growth Potential
Market Indicators
Table 7 Households 2006-2011
Market Data
Table 8 Sales of Home Care Household Care by Category: Value 2006-2011
Table 9 Sales of Home Care Household Care by Category: % Value Growth 2006-2011
Table 10 Home Care Company Shares 2007-2011
Table 11 Home Care Brand Shares 2008-2011
Table 12 Sales of Home Care by Distribution Format: % Analysis 2006-2011
Table 13 Sales of Home Care by Category and Distribution Format: % Analysis 2011
Table 14 Forecast Sales of Home Care by Category: Value 2011-2016
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 7 Research Sources












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