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Bakery and Cereals in Spain to 2013

Datamonitor, July 2010, Pages: 205


  Description  
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This databook provides key data and information on the bakery and cereals market in Spain. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

- Contains information on :bread & rolls, breakfast cereals, cookies (sweet biscuits), cakes & pastries, crackers (savory biscuits) and morning goods

- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

- Category level company and brand share as well as distribution share information for 2007 and 2008

- Review of the top two companies within the bakery and cereals market, including company overview, key facts and business description

Highlights of this title

The market for bakery and cereals in Spain increased at a compound annual growth rate of 1.6% between 2003 and 2008.

The bread & rolls category led the bakery and cereals market in Spain, accounting for a share of 66.8%.

Leading players in Spanish bakery and cereals market include Grupo Bimbo S.A. de C.V., Kraft Foods, Inc. and Panrico Group.

Key reasons to purchase this title

- Develop business strategies by understanding the quantitative trends within the bakery and cereals market in Spain

- Design effective marketing and sales strategies by identifying key market categories and segments

- Identify key players within the market to plan lucrative M&A, partnerships and agreements




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