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OTC Healthcare in India to 2014

Datamonitor, July 2010, Pages: 177


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This databook provides key data and information on the OTC healthcare market in India. This report is a comprehensive resource for market, category and segment level data including value, distribution share and company & brand share.

Scope

- Contains information on:analgesics,medicated skinproduct,topicalOTC,traditional,indigestion,cough&cold,plasters&Bandages,vitamins and first aid kits

- Market,category and segment level information on value with historic (2004-09) and forecast (2010-14) data

- Category level company and brand share as well as distribution share information for 2008 and 2009

- Review of the top two companies within the OTC healthcare market, including company overview, key facts and business description

Highlights of this title

The market for OTC healthcare in India increased at a compound annual growth rate of 6.4% between 2004 and 2009.

The vitamins and minerals category led the OTC healthcare market in India, accounting for a share of 23.8%.

Leading players in Indian OTC healthcare market include Cipla Ltd, Johnson & Johnson and GlaxoSmithKline Plc.

Key reasons to purchase this title

- Develop business strategies by understanding the quantitative trends within the OTC healthcare market in India

- Design effective marketing and sales strategies by identifying key market categories and segments

- Identify key players within the market to plan lucrative M&A, partnerships and agreements




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