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Household Products in China to 2013
Datamonitor, March 2010, Pages: 257
This databook provides key data and information on the household products market in China. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on:textile washing,dishwashing,general purpose cleaners, insecticides,air fresheners,bleach,scouring,toilet care&furniture polish
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights of this title
The market for household products in China increased at a compound annual growth rate of 8% between 2003 and 2008.
The textile washing products category led the household products market in China, accounting for a share of 51%.
Leading players in Chinese household products market include Beijing Daily Use Chemical Factory, White Cat Co Ltd and S.C. Johnson & Son, Inc..
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the household products market in China
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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