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Blending Open and Closed TV Services

Ovum, March 2010, Pages: 26


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Hybrid TV combines a diversity of delivery platforms, and in many cases erodes the boundaries of traditional closed network services, creating new, more open distribution channels for pay-TV operators and content providers. At the same time, as online video and hybrid TV gain further momentum, the multi-channel landscape is evolving into one where disruptive OTT providers increasingly enable à la carte access to historically closed services via open delivery platforms that are network-independent.




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