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U.S. Digestive Ingredients in Animal Feed Market

Frost & Sullivan, Aug 2010, Pages: 89


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This research investigates the state of the U.S. Digestive Ingredients in animal feed market in 2009. The historical period is from 2006 to 2008, with forecasts to 2016. It clearly lists and defines the market drivers and restraints that have had an impact in the U.S. scenario. It analyses pricing, distribution, legislation, and application issues faced by manufacturers in this market. The market is subdivided into four segments. Individual revenues, forecasts and market shares are provided for every segment with detailed analysis of Drivers, restraints, pricing and applications. The study includes analyses of revenues by target species for each segment.

Research Overview
This Frost & Sullivan research service titled U.S. Digestive Ingredients in Animal Feed Market provides market drivers and restraints, industry challenges, revenue forecasts at a total market, segment, and sub-segment levels. It offers detailed industry structure analysis and competitive structure analysis for the U.S. market for digestive ingredients in animal feed. It provides key analyses of revenue contribution by different target species. In this research, Frost & Sullivan's expert analysts thoroughly examine the following markets: enzymes, probiotics, prebiotics, and phytogenics.

This analysis is available through our Food & Beverage Ingredients Growth Partnership Services program. With continuous access to intelligence and resources from all seven perspectives of the Complex Business Universe, the Growth Partnership Services program ensures that you and your Growth Team™ are able to maintain a 360 Degree Perspective of the market. This comprehensive, objective information allows your company to mitigate risk, identify new opportunities, and drive effective strategies for growth.

Market Overview

Productivity Rise in Animal Husbandry Systems Enhances Popularity of Digestive Ingredients in Animal Feed

Digestive ingredients’ use as productivity enhancers in animal husbandry systems has increased the acceptance of new products such as prebiotics and phytogenics, which are eroding the shares of more mature ingredients such as enzymes and probiotics. Ingredient manufacturers have to highlight the importance of reducing costs in animal husbandry systems and communicate the clear cost advantage of these ingredients to end users. The enzyme segment has been proactively marketing the efficiency of enzymes, and the success of phytase has encouraged farmers to use other categories of enzymes. However, this increase in volume sales has not mitigated the price pressures on most products in the segments across different target species. Yeast products and silage inoculants, for instance, have become commoditized, with a greater negotiating power vested in consumers.

“Only innovation and high R&D investments can help distinguish the market leaders from the rest,” says the analyst of this research. “Further, manufacturers can deal with customers’ price sensitivity by reducing their production costs.” They can also develop strong distribution partnerships with other companies to retain their market share. Manufacturers need to be inventive in handling industrial compound feed production and foster alliances to synergize their strengths and overcome individual company’s weaknesses. “Such collaborations have proved beneficial for the larger companies and their strategies could be replicated by other participants,” notes the analyst.

Market Sectors

Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- Enzymes
- Probiotics
- Prebiotics
- Phytogenics


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