ASDA Stores Limited - Strategic SWOT Analysis Review

GlobalData, September 2011, Pages: 18

ASDA Stores Limited - Strategic SWOT Analysis Review

Summary

ASDA Stores Limited (ASDA) is an in-store and online retailer of a wide range of food and non-food products. The company’s product portfolio includes groceries, apparel, electrical products, furniture, garden, home-ware, toys, baby items, DIY products, sports and leisure, jewelry, gifts, mobile phones and other consumer products. It also provides a range of financial services through its stores and website. In addition to several national brands, the company offers private brands, including George and ASDA. The company operates through 363 stores of different formats, including 29 ASDA/ Wal-Mart Super Centers, 22 ASDA Living stores, 272 ASDA Superstores and 40 small town stores across the UK. ASDA is headquartered in Leeds, the UK.

ASDA Stores Limited Key Recent Developments

Apr 15, 2010: Walmart's Asda plans to expand its retail presence in UK
Mar 29, 2010: Asda to open store in South Lanarkshire, Scotland
Feb 18, 2010: Asda Withdraws Certain Chocolate Cookies With Hazelnuts
Feb 04, 2010: Asda opens new store in Cumbrian town

GlobalData’s ASDA Stores Limited - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.

Scope

- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – GlobalData’s summarization of the company’s business strategy.
- SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.

Note: Some sections may be missing if data is unavailable for the company.

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
- Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
- Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
- Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.

List of Tables
Section 1 - About the Company
ASDA Stores Limited - Key Facts
ASDA Stores Limited - Key Employees
ASDA Stores Limited - Key Employee Biographies
ASDA Stores Limited - Major Products and Services
ASDA Stores Limited - History
ASDA Stores Limited - Locations And Subsidiaries
Head Office
Other Locations & Subsidiaries
Section 2 – Company Analysis
ASDA Stores Limited - Business Description
ASDA Stores Limited - SWOT Analysis
SWOT Analysis - Overview
ASDA Stores Limited - Strengths
Strength - Strong Social Image
Strength - Leading Market Position
Strength - Broad Product and Service Portfolio
Weakness - Low Market Penetration
Weakness - Limited Market Share: Food Segment
Opportunity - New Product Launches
Opportunity - Rising Popularity of Online Shopping
Opportunity - Rising Demand for Private Label Goods
Opportunity - Price Cut
Threat - Increasing Manpower Cost
Threat - Highly Competitive Market
Threat - Counterfeit Products
ASDA Stores Limited - Key Competitors
ASDA Stores Limited, Recent Deals Summary
Section 3 – Company’s Recent Developments
Apr 15, 2010: Walmart's Asda plans to expand its retail presence in UK
Mar 29, 2010: Asda to open store in South Lanarkshire, Scotland
Feb 18, 2010: Asda Withdraws Certain Chocolate Cookies With Hazelnuts
Feb 04, 2010: Asda opens new store in Cumbrian town
Section 4 – Appendix
Methodology
About GlobalData
Contact Us
Disclaimer

List of Tables
ASDA Stores Limited, Key Facts
ASDA Stores Limited, Key Employees
ASDA Stores Limited, Key Employee Biographies
ASDA Stores Limited, Major Products and Services
ASDA Stores Limited, History
ASDA Stores Limited, Other Locations
ASDA Stores Limited, Key Competitors
ASDA Stores Limited, Recent Deals Summary

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