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Bath and Shower in Hungary

Euromonitor International, July 2011, Pages: 24


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Current value sales of bath and shower increased by 1% in 2010, while volume sales decreased in most segments. Although bath and shower was less affected by the economic crisis than other fast-moving consumer goods retail value sales growth slowed down in 2008, and this trend continued into 2010. Different growth rates of certain segments within bath and shower strengthened the idea that consumer habits have been changing for years; namely people prefer to take a shower rather than a bath.

The Bath and Shower in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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