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Bath and Shower in Pakistan

  • ID: 1292652
  • July 2015
  • Region: Pakistan
  • 23 pages
  • Euromonitor International

A huge influx of imported low-cost products in bath and shower in Pakistan caused a drop in sales of highly-priced locally-manufactured products in 2014. Volume sales of locally-manufactured bar soap were badly affected by an influx of Indonesian-based cheap bar soap in 2014. Imported bar soap is available at a price of PKR20.00 for 70g whereas the minimum price of locally-manufactured bar soap is PKR25.00 for the same quantity.

The Bath and Shower in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

BATH AND SHOWER IN PAKISTAN

July 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2009-2014
Table 2 Sales of Bath and Shower by Category: % Value Growth 2009-2014
Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2009-2014
Table 4 NBO Company Shares of Bath and Shower: % Value 2010-2014
Table 5 LBN Brand Shares of Bath and Shower: % Value 2011-2014
Table 6 Forecast Sales of Bath and Shower by Category: Value 2014-2019
Table 7 Forecast Sales of Bath and Shower by Category: % Value Growth 2014-2019
Table 8 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2014-2019
Procter & Gamble Pakistan (pvt) Ltd in Beauty and Personal Care (pakistan)
Strategic Direction
Key Facts
Summary 1 Procter & Gamble Pakistan (Pvt) Ltd: Key Facts
Competitive Positioning
Summary 2 Procter & Gamble Pakistan (Pvt) Ltd: Competitive Position 2014
Unilever Pakistan Ltd in Beauty and Personal Care (pakistan)
Strategic Direction
Key Facts
Summary 3 Unilever Pakistan Ltd: Key Facts
Competitive Positioning
Summary 4 Unilever Pakistan Ltd: Competitive Position 2014
Executive Summary
Rupee Depreciation Increases Unit Prices
Rapid Urbanisation Leads To Growth of Beauty and Personal Care
Local Brands Are Focused on Lower-class Consumers
Global Brands Take the Lead in New Product Developments
Electronic Media Helps To Drive Consumer Awareness
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 5 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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