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Bath and Shower in Portugal
Euromonitor International, Sep 2011, Pages: 31
In line with the health and wellness trend, Portuguese consumers continued to appreciate bath and shower products. They wanted to take care of themselves while spending less money. As time-saving often equates to money savings, Portuguese consumers opted for larger pack sizes in bath and shower. All brands are now presented in the 750ml pack size, where price per weight is cheaper. They are also looking for value-added products, such extra-moistening or products with fruits.
The Bath and Shower in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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