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Bleach in Japan
Euromonitor International, Sep 2011, Pages: 17
Bleach continued to show a value increase in 2010, driven by continuing hygiene concerns. Value growth was slower than in 2009 when demand was exceptionally high due to the swine flu epidemic. New product development remained scarce in this category and price was the promotional driver, resulting in a marginal decline in unit price.
The Bleach in Japan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bleach market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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