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Coffee in Cameroon
Euromonitor International, April 2011, Pages: 17
Coffee consumption continued to be constrained by the limited consumer base, negative consumers’ perception and increasing health concerns about the effects of coffee drinking on hypertension and insomnia. However, coffee still accounted for 72% of off-trade sales of hot drinks, despite its low growth rate. Sales continue to be supported by middle- and high-income urban consumers. Other coffee products such as instant coffee remained out of reach for the majority of Cameroonians as access is...
The Coffee in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Fresh Coffee, Instant Coffee.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Coffee market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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