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Men's Grooming in Russia

  • ID: 1292859
  • May 2015
  • Region: Russia
  • 28 pages
  • Euromonitor International

Men’s grooming is divided into two large major categories, which are men’s shaving and men’s toiletries. In 2014, men’s shaving performed less positively than men’s toiletries. This was the result of several factors. First of all, men’s grooming was a rather saturated category and there were no significant product launches towards the end of the review period.

The Men's Grooming in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Men's Grooming market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

MEN'S GROOMING IN RUSSIA

May 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Grooming by Category: Value 2009-2014
Table 2 Sales of Men's Grooming by Category: % Value Growth 2009-2014
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2010-2014
Table 4 NBO Company Shares of Men's Grooming: % Value 2010-2014
Table 5 LBN Brand Shares of Men's Grooming: % Value 2011-2014
Table 6 LBN Brand Shares of Men's Razors and Blades: % Value 2011-2014
Table 7 Forecast Sales of Men's Grooming by Category: Value 2014-2019
Table 8 Forecast Sales of Men's Grooming by Category: % Value Growth 2014-2019
Oriflame Cosmetics Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 1 Oriflame Cosmetics ZAO: Key Facts
Competitive Positioning
Summary 2 Oriflame Cosmetics ZAO: Competitive Position 2014
Schwarzkopf & Henkel Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 3 Schwarzkopf & Henkel ZAO: Key Facts
Competitive Positioning
Summary 4 Schwarzkopf & Henkel ZAO: Competitive Position 2014
Executive Summary
Restrained Value Growth in 2014
Continuing Trend Towards Premium Beauty and Personal Care
L'Oréal Russia Remains the Undisputed Leader
National Companies Aim To Follow International Trends
Slowdown in Future Development
Key Trends and Developments
Increasing Demand for Premium Beauty and Personal Care Products
International Giants Are Threatened by National Companies
Natural and Organic Trends Are Long Term Factors
City Key Trends and Developments
Moscow
St Petersburg
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 13 Sales of Beauty and Personal Care by City: Value 2009-2014
Table 14 Sales of Beauty and Personal Care by City: % Value Growth 2009-2014
Table 15 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 16 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 17 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 18 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 19 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 20 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 25 Forecast Sales of Beauty and Personal Care by City: Value 2014-2019
Table 26 Forecast Sales of Beauty and Personal Care by City: % Value Growth 2014-2019
Sources
Summary 5 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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