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Procter & Gamble - Tissue and Hygiene - World
Euromonitor International, July 2010, Pages: 33
Global retail tissue and hygiene supremo Procter & Gamble endured a tough 2009, but it has bounced back well, not least thanks to strong engagement with the mass market. Continued investment in basic lines seems a must as is new market growth, but much depends on its commitment to the industry.
Euromonitor International’s Procter & Gamble in Tissue and Hygiene - World Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Tissue and Hygiene market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Away-From-Home Tissue and Hygiene, Hygiene, Retail Tissue and Hygiene, Tissue.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tissue and Hygiene industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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