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Toilet Care in Nigeria Product Image

Toilet Care in Nigeria

  • Published: June 2013
  • Region: Nigeria
  • 11 pages
  • Euromonitor International

The increasing number of modern urban houses with sophisticated facilities, combined with the marketing activities of competing producers to push their brands, stimulated growth in 2012. Given the task-specific nature of toilet care and consumers’ desire for hygiene, the category is seeing continual growth supported by the rise in consumers’ disposable income due to the improved economic situation.

The Toilet Care in Nigeria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: In-Cistern Devices, ITBs, Toilet Care Mousse/Foam, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids.

Data coverage: market sizes (historic and forecasts), company shares, brand READ MORE >

TOILET CARE IN NIGERIA
Euromonitor International
June 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Toilet Care by Category: Value 2007-2012
Table 2 Sales of Toilet Care by Category: % Value Growth 2007-2012
Table 3 Toilet Care Company Shares 2008-2012
Table 4 Toilet Care Brand Shares 2009-2012
Table 5 Forecast Sales of Toilet Care by Category: Value 2012-2017
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2012-2017
Executive Summary
Growth for Home Care Continues To Follow A Positive Trend
Continued Government Protection and Marketing Activities Boost Local Brands
Unilever Nigeria Plc Claims Almost A Quarter of Value Sales
Sales Are Growing Via Modern Retail Channels
Forecast Growth Expected To Be Strong
Market Indicators
Table 7 Households 2007-2012
Market Data
Table 8 Sales of Home Care by Category: Value 2007-2012
Table 9 Sales of Home Care by Category: % Value Growth 2007-2012
Table 10 Home Care Company Shares 2008-2012
Table 11 Home Care Brand Shares 2009-2012
Table 12 Sales of Home Care by Distribution Format: % Analysis 2007-2012
Table 13 Sales of Home Care by Category and Distribution Format: % Analysis 2012
Table 14 Forecast Sales of Home Care by Category: Value 2012-2017
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2012-2017
Summary 1 Research Sources

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