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Mercadona SA - SWOT Analysis

Datamonitor, July 2010, Pages: 16


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The Mercadona SA - SWOT Analysis company profile is the essential source for top-level company data and information. Mercadona SA - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Mercadona (or “the company”) is a distribution company which operates in the supermarket segment. The company operates in 46 provinces of 15 autonomous communities in Spain. Mercadona primarily operates in the Spain where it is headquartered in Valencia, Spain and employs about 62,000 people. The company recorded revenues of E14,402 million (approximately $20,018.8 million) during the financial year ended December 2009 (FY2009), an increase of 0.8% over 2008. The operating profit of Mercadona was E369 million (approximately $512.9 million) in FY2009, a decrease of 14% over 2008. The net profit was E270 million (approximately $375.3 million) in FY2009, a decrease of 15.6% over 2008.

Scope of the Report

- Provides all the crucial information on Mercadona SA required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Mercadona SA in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Mercadona SA
-Data is supplemented with details on Mercadona SA history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Mercadona SA

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available



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