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Annual Forecasting Food & Grocery 2014

Verdict Research Limited, July 2010, Pages: 110


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UK Retail Futures 2014: Food & Grocery provides comprehensive insight into sector related issues such as food price inflation, space expansion and the changing patterns of consumer demand. It combines this with a host of economic, social and political factors to derive thorough sector forecasts over the next five years.

Scope of this research:

- Market expenditure, inflation and volume growth forecast to 2014 as well as data from the last ten years

- Comprehensive analysis covering inflation, volume and sales growth for 15 food & grocery sub categories

- Channels of distribution analysis 2009, 2010 and 2014 covering grocers, the different food specialists and off licences & tobacconists

- Comprehensive analysis of the key issues set to impact the food & grocery market over the next five years

Research and analysis highlights:

Easing inflation and constrained household budgets will cause food & grocery growth to slow to 3.4% in 2010, from 5.4% in 2009. As a period of subdued growth begins, the battle for market share will intensify. Building loyalty and driving volumes through promotional activity will be key to success.

With growth coming from stealing share, the supermarkets will all look to add space. As food inflation eases, there will be more reliance on non-food propositions for growth. Enhancing online offers and a greater focus on product innovation, especially in quality meal solutions and cooking from scratch, will also be essential in attracting spend.

Though consumers are value focused, they remain time poor and willing to pay a premium for convenience. As a result, supermarkets will focus more on online propositions, convenience stores and extension of private label meal solutions. The sector is also set to gain from frugal consumers dining at home more, with premium ranges benefitting.

Key reasons to purchase this research:

- Plan for the future, using this report to develop strategies that will enable you to compete effectively against rivals in tougher market conditions

- Enhance your understanding of key issues, trends, and dynamics in the market, providing a valuable tool to help steer through turbulent times ahead

- See how core food & grocery categories are expected to perform over the next five years



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