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UK Water Coolers 2010

Zenith International, Feb 2010, Pages: 141


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Zenith's latest UK Water Cooler market report, its 19th annual edition, is now fully updated. The report offers you the most comprehensive market figures and in-depth analysis of water cooler trends, owing to Zenith's bottom up research process, and detailed discussions undertaken with industry players.

The new 2010 UK Water Coolers report sets out full market and segment totals for both bottled cooler and point of use (POU) alongside detailed rankings and profiles of the industry's main suppliers and manufacturers.

Zenith's UK Water Coolers Report 2010 includes:

- Full market commentary
- Bottled and POU cooler growth and placement as of December 2009
- Overview of the activities of leading cooler operators
- Industry soundbites - quotes from cooler operators
- Summary of acquisitions 2008-9
- Water cooler services including pricing structure
- Analysis of cooler placement and competitive products
- Customer attitudes and behaviour
- External factors influencing the market
- Legislation affecting the cooler industry
- Cooler market forecasts to 2014
- Fully updated manufacturer and distributor profiles

2009 proved to be a mixed year for the UK water cooler industry. Whilst the mature bottled water cooler market continued to witness a decline, mains-fed POU maintained steady growth.

With customers continuing to migrate to POU, operators have found it necessary to adapt their businesses to maximise competitiveness. The added pressures of the economic downturn and the absence of a long hot summer made for challenging market conditions. Nevertheless, concerted efforts to maintain high levels of customer service, to promote the hydration benefits of water and to increase focus on profitability boosted the industry over the course of the year.

The UK Water Coolers Report 2010 is broken down into 4 main sections:

- A full market commentary providing in-depth analysis of trends.
- Comprehensive tables looking closely at the UK market and each segment, covering – consumption, unit placements, leading companies/producers/brands, leading water cooler, distributor groups, cooler throughput, outlet segmentation, market indicators and forecasts to 2014.
- Profiles of leading bottler-distributors, bottled cooler distributors and POU distributors. The profiles cover company structure, finances, water production, product range, sales volume, unit placements, outlet, machine type and rental-sold splits, and commentary.
- Profiles of leading bottled cooler and POU cooler manufacturers active in the UK market. The profiles cover company structure, product range, production capacity, distributors, and commentary.


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