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Malaysia Tourism Industry 2H10
Emerging Markets Direct, Aug 2010, Pages: 37
Malaysia Tourism includes the insights of the structure and performance of the industry. The competitiveness of various components for travel and tourism are ranked and discussed in the report. Tourism agencies as well as various tourism initiatives promoted by the government of Malaysia are discussed. In addition, the overview, growth and forecast of medical tourism in Malaysia are provided in the report.
The report also discusses travelling patterns by providing statistics of visitors by purpose of visit, major activities engaged, items purchased, age groups and types of expenditure. Details of arrivals by region and country and analysis of accommodation supply are provided. The forecast of international visitor arrivals, GDP contribution and employment growth of tourism industry are presented.
The third part of the report provides the comparative matrix of the current leading players of the tourism industry of Malaysia comprising of Genting Malaysia Berhad, Berjaya Land Berhad, Tradewinds Corporation Berhad and Shangri-La Hotels (Malaysia) Berhad. A SWOT analysis of each leading players can be found in the final part of the report.
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