Triple-play pricing study, which was conducted over the second quarter of 2010. Benchmarking over 1000 service bundles in more than twenty European markets, the report covers broadband, and double- and triple-play services.
Featured issues include: service pricing; ARPU uplift from multi-play services and ultra-fast broadband; the relative pricing of incumbent and alternative service providers; optimising promotional and entry-level pricing; fixed broadband versus mobile broadband pricing for entry-level services; country-by-country benchmarks of broadband affordability and the price-per-megabit-per-second of fixed broadband.
Triple-play pricing study 2Q 2010: price competition returns answers your key questions:
- How is the compromise between speed and price evolving?
- Does fixed broadband continue to look attractive compared with mobile broadband?
- What pricing uplift are ultra-fast broadband offers presently achieving?
- What uplift are operators getting from offering double- and triple-play offers?
- What kind of price promotions are operators across Europe deploying at present and how aggressively?
- How are download and upload speeds evolving?
Product samples
A sample for this product is available. Please Login/Register to download this sample.
