Oral Hygiene in Hong Kong to 2014
Datamonitor, August 2010, Pages: 157
This databook provides key data and information on the oral hygiene market in Hong Kong. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on five categories: toothpaste, toothbrushes, mouthwash, dental floss and denture care.
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
- Category level company and brand share as well as distribution share information for 2008 and 2009
- Review of the top two companies within the oral hygiene market, including company overview, key facts and business description
Highlights of this title
The market for oral hygiene in Hong Kong increased at a compound annual growth rate of 4.4% between 2004 and 2009.
The toothpaste category led the oral hygiene market in Hong Kong, accounting for a share of 52.4%.
Leading players in Hong Kong oral hygiene market include Colgate-Palmolive Company, Procter & Gamble Company, The and Johnson & Johnson.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the oral hygiene market in Hong Kong
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
Chapter 1 Executive Summary
Summary market level: oral hygiene
Summary category level: dental floss
Summary category level: denture care
Summary category level: mouthwash
Summary category level: toothbrushes
Summary category level: toothpaste
Chapter 2 Introduction
What is this report about?
How to use this report
Market definition
Chapter 3 Market Overview
Value analysis (Hong Kong Dollar), 2004-09
Value analysis (Hong Kong Dollar), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 4 Leading Company Profiles
Colgate-Palmolive Company
The Procter & Gamble Company
Chapter 5 Category Analysis: Dental Floss
Value analysis (Hong Kong Dollar), 2004-09
Value analysis (Hong Kong Dollar), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 6 Category Analysis: Denture Care
Value analysis (Hong Kong Dollar), 2004-09
Value analysis (Hong Kong Dollar), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 7 Category Analysis: Mouthwash
Value analysis (Hong Kong Dollar), 2004-09
Value analysis (Hong Kong Dollar), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 8 Category Analysis: Toothbrushes
Value analysis (Hong Kong Dollar), 2004-09
Value analysis (Hong Kong Dollar), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 9 Category Analysis: Toothpaste
Value analysis (Hong Kong Dollar), 2004-09
Value analysis (Hong Kong Dollar), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita
Chapter 10 Country Comparison
Value
Volume
Market share
Chapter 11 New Product Development
Product launches over time
Recent product launches
Chapter 12 Macroeconomic Profile
Macroeconomic Indicators
Chapter 13 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research
Chapter 14 Appendix
Future readings
How to contact experts in your industry
Disclaimer
LIST OF FIGURES
Figure 1: Oral hygiene, Hong Kong, value by category (HK$m), 2004-14
Figure 2: Oral hygiene, Hong Kong, category growth comparison, by value, 2004-14
Figure 3: Oral hygiene, Hong Kong, volume by category (units, million), 2004-14
Figure 4: Oral hygiene, Hong Kong, category growth comparison, by volume, 2004-14
Figure 5: Oral hygiene, Hong Kong, company share by value (%), 2008-09
Figure 6: Oral hygiene, Hong Kong, distribution channels by value (%), 2008-09
Figure 7: Dental floss, Hong Kong, value by segment (HK$m), 2004-14
Figure 8: Dental floss, Hong Kong, category growth comparison, by value, 2004-14
Figure 9: Dental floss, Hong Kong, volume by segment (units, million), 2004-14
Figure 10: Dental floss, Hong Kong, category growth comparison, by volume, 2004-14
Figure 11: Dental floss, Hong Kong, company share by value (%), 2008-09
Figure 12: Dental floss, Hong Kong, distribution channels by value (%), 2008-09
Figure 13: Denture care, Hong Kong, value by segment (HK$m), 2004-14
Figure 14: Denture care, Hong Kong, category growth comparison, by value, 2004-14
Figure 15: Denture care, Hong Kong, volume by segment (units, million), 2004-14
Figure 16: Denture care, Hong Kong, category growth comparison, by volume, 2004-14
Figure 17: Denture care, Hong Kong, company share by value (%), 2008-09
Figure 18: Denture care, Hong Kong, distribution channels by value (%), 2008-09
Figure 19: Mouthwash, Hong Kong, value by segment (HK$m), 2004-14
Figure 20: Mouthwash, Hong Kong, category growth comparison, by value, 2004-14
Figure 21: Mouthwash, Hong Kong, volume by segment (units, million), 2004-14
Figure 22: Mouthwash, Hong Kong, category growth comparison, by volume, 2004-14
Figure 23: Mouthwash, Hong Kong, company share by value (%), 2008-09
Figure 24: Mouthwash, Hong Kong, distribution channels by value (%), 2008-09
Figure 25: Toothbrushes, Hong Kong, value by segment (HK$m), 2004-14
Figure 26: Toothbrushes, Hong Kong, category growth comparison, by value, 2004-14
Figure 27: Toothbrushes, Hong Kong, volume by segment (units, million), 2004-14
Figure 28: Toothbrushes, Hong Kong, category growth comparison, by volume, 2004-14
Figure 29: Toothbrushes, Hong Kong, company share by value (%), 2008-09
Figure 30: Toothbrushes, Hong Kong, distribution channels by value (%), 2008-09
Figure 31: Toothpaste, Hong Kong, value by segment (HK$m), 2004-14
Figure 32: Toothpaste, Hong Kong, category growth comparison, by value, 2004-14
Figure 33: Toothpaste, Hong Kong, volume by segment (units, million), 2004-14
Figure 34: Toothpaste, Hong Kong, category growth comparison, by volume, 2004-14
Figure 35: Toothpaste, Hong Kong, company share by value (%), 2008-09
Figure 36: Toothpaste, Hong Kong, distribution channels by value (%), 2008-09
Figure 37: Global oral hygiene market split (value terms, 2009), top five countries
Figure 38: Global oral hygiene market value, 2004-09, top five countries
Figure 39: Global oral hygiene market split (volume terms, 2009), top five countries
Figure 40: Global oral hygiene market volume, 2004-09, top five countries
Figure 41: Annual data review process
LIST OF TABLES
Table 1: Oral hygiene category definitions
Table 2: Oral hygiene distribution channels
Table 3: Oral hygiene, Hong Kong, value by category (HK$m), 2004-09
Table 4: Oral hygiene, Hong Kong, value forecast by category (HK$m), 2009-14
Table 5: Oral hygiene, Hong Kong, value by category ($m), 2004-09
Table 6: Oral hygiene, Hong Kong, value forecast by category ($m), 2009-14
Table 7: Oral hygiene, Hong Kong, volume by category (units, million), 2004-09
Table 8: Oral hygiene, Hong Kong, volume forecast by category (units, million), 2009-14
Table 9: Oral hygiene, Hong Kong, brand share by value (%), 2008-09
Table 10: Oral hygiene, Hong Kong, value by brand (HK$m), 2008-09
Table 11: Oral hygiene, Hong Kong, company share by value (%), 2008-09
Table 12: Oral hygiene, Hong Kong, value by company (HK$m), 2008-09
Table 13: Oral hygiene, Hong Kong, distribution channels by value (%), 2008-09
Table 14: Oral hygiene, Hong Kong, value by distribution channel (HK$m), 2008-09
Table 15: Oral hygiene, Hong Kong, expenditure per capita (HK$), 2004-09
Table 16: Oral hygiene, Hong Kong, forecast expenditure per capita (HK$), 2009-14
Table 17: Oral hygiene, Hong Kong, expenditure per capita ($), 2004-09
Table 18: Oral hygiene, Hong Kong, forecast expenditure per capita ($), 2009-14
Table 19: Oral hygiene, Hong Kong, consumption per capita (units), 2004-09
Table 20: Oral hygiene, Hong Kong, forecast consumption per capita (units), 2009-14
Table 21: Colgate-Palmolive Company key facts
Table 22: The Procter & Gamble Company key facts
Table 23: Dental floss, Hong Kong, value by segment (HK$m), 2004-09
Table 24: Dental floss, Hong Kong, value forecast by segment (HK$m), 2009-14
Table 25: Dental floss, Hong Kong, value by segment ($m), 2004-09
Table 26: Dental floss, Hong Kong, value forecast by segment ($m), 2009-14
Table 27: Dental floss, Hong Kong, volume by segment (units, million), 2004-09
Table 28: Dental floss, Hong Kong, volume forecast by segment (units, million), 2009-14
Table 29: Dental floss, Hong Kong, brand share by value (%), 2008-09
Table 30: Dental floss, Hong Kong, value by brand (HK$m), 2008-09
Table 31: Dental floss, Hong Kong, company share by value (%), 2008-09
Table 32: Dental floss, Hong Kong, value by company (HK$m), 2008-09
Table 33: Dental floss, Hong Kong, distribution channels by value (%), 2008-09
Table 34: Dental floss, Hong Kong, value by distribution channel (HK$m), 2008-09
Table 35: Dental floss, Hong Kong, expenditure per capita (HK$), 2004-09
Table 36: Dental floss, Hong Kong, forecast expenditure per capita (HK$), 2009-14
Table 37: Dental floss, Hong Kong, expenditure per capita ($), 2004-09
Table 38: Dental floss, Hong Kong, forecast expenditure per capita ($), 2009-14
Table 39: Dental floss, Hong Kong, consumption per capita (units), 2004-09
Table 40: Dental floss, Hong Kong, forecast consumption per capita (units), 2009-14
Table 41: Denture care, Hong Kong, value by segment (HK$m), 2004-09
Table 42: Denture care, Hong Kong, value forecast by segment (HK$m), 2009-14
Table 43: Denture care, Hong Kong, value by segment ($m), 2004-09
Table 44: Denture care, Hong Kong, value forecast by segment ($m), 2009-14
Table 45: Denture care, Hong Kong, volume by segment (units, million), 2004-09
Table 46: Denture care, Hong Kong, volume forecast by segment (units, million), 2009-14
Table 47: Denture care, Hong Kong, brand share by value (%), 2008-09
Table 48: Denture care, Hong Kong, value by brand (HK$m), 2008-09
Table 49: Denture care, Hong Kong, company share by value (%), 2008-09
Table 50: Denture care, Hong Kong, value by company (HK$m), 2008-09
Table 51: Denture care, Hong Kong, distribution channels by value (%), 2008-09
Table 52: Denture care, Hong Kong, value by distribution channel (HK$m), 2008-09
Table 53: Denture care, Hong Kong, expenditure per capita (HK$), 2004-09
Table 54: Denture care, Hong Kong, forecast expenditure per capita (HK$), 2009-14
Table 55: Denture care, Hong Kong, expenditure per capita ($), 2004-09
Table 56: Denture care, Hong Kong, forecast expenditure per capita ($), 2009-14
Table 57: Denture care, Hong Kong, consumption per capita (units), 2004-09
Table 58: Denture care, Hong Kong, forecast consumption per capita (units), 2009-14
Table 59: Mouthwash, Hong Kong, value by segment (HK$m), 2004-09
Table 60: Mouthwash, Hong Kong, value forecast by segment (HK$m), 2009-14
Table 61: Mouthwash, Hong Kong, value by segment ($m), 2004-09
Table 62: Mouthwash, Hong Kong, value forecast by segment ($m), 2009-14
Table 63: Mouthwash, Hong Kong, volume by segment (units, million), 2004-09
Table 64: Mouthwash, Hong Kong, volume forecast by segment (units, million), 2009-14
Table 65: Mouthwash, Hong Kong, brand share by value (%), 2008-09
Table 66: Mouthwash, Hong Kong, value by brand (HK$m), 2008-09
Table 67: Mouthwash, Hong Kong, company share by value (%), 2008-09
Table 68: Mouthwash, Hong Kong, value by company (HK$m), 2008-09
Table 69: Mouthwash, Hong Kong, distribution channels by value (%), 2008-09
Table 70: Mouthwash, Hong Kong, value by distribution channel (HK$m), 2008-09
Table 71: Mouthwash, Hong Kong, expenditure per capita (HK$), 2004-09
Table 72: Mouthwash, Hong Kong, forecast expenditure per capita (HK$), 2009-14
Table 73: Mouthwash, Hong Kong, expenditure per capita ($), 2004-09
Table 74: Mouthwash, Hong Kong, forecast expenditure per capita ($), 2009-14
Table 75: Mouthwash, Hong Kong, consumption per capita (units), 2004-09
Table 76: Mouthwash, Hong Kong, forecast consumption per capita (units), 2009-14
Table 77: Toothbrushes, Hong Kong, value by segment (HK$m), 2004-09
Table 78: Toothbrushes, Hong Kong, value forecast by segment (HK$m), 2009-14
Table 79: Toothbrushes, Hong Kong, value by segment ($m), 2004-09
Table 80: Toothbrushes, Hong Kong, value forecast by segment ($m), 2009-14
Table 81: Toothbrushes, Hong Kong, volume by segment (units, million), 2004-09
Table 82: Toothbrushes, Hong Kong, volume forecast by segment (units, million), 2009-14
Table 83: Toothbrushes, Hong Kong, brand share by value (%), 2008-09
Table 84: Toothbrushes, Hong Kong, value by brand (HK$m), 2008-09
Table 85: Toothbrushes, Hong Kong, company share by value (%), 2008-09
Table 86: Toothbrushes, Hong Kong, value by company (HK$m), 2008-09
Table 87: Toothbrushes, Hong Kong, distribution channels by value (%), 2008-09
Table 88: Toothbrushes, Hong Kong, value by distribution channel (HK$m), 2008-09
Table 89: Toothbrushes, Hong Kong, expenditure per capita (HK$), 2004-09
Table 90: Toothbrushes, Hong Kong, forecast expenditure per capita (HK$), 2009-14
Table 91: Toothbrushes, Hong Kong, expenditure per capita ($), 2004-09
Table 92: Toothbrushes, Hong Kong, forecast expenditure per capita ($), 2009-14
Table 93: Toothbrushes, Hong Kong, consumption per capita (units), 2004-09
Table 94: Toothbrushes, Hong Kong, forecast consumption per capita (units), 2009-14
Table 95: Toothpaste, Hong Kong, value by segment (HK$m), 2004-09
Table 96: Toothpaste, Hong Kong, value forecast by segment (HK$m), 2009-14
Table 97: Toothpaste, Hong Kong, value by segment ($m), 2004-09
Table 98: Toothpaste, Hong Kong, value forecast by segment ($m), 2009-14
Table 99: Toothpaste, Hong Kong, volume by segment (units, million), 2004-09
Table 100: Toothpaste, Hong Kong, volume forecast by segment (units, million), 2009-14
Table 101: Toothpaste, Hong Kong, brand share by value (%), 2008-09
Table 102: Toothpaste, Hong Kong, value by brand (HK$m), 2008-09
Table 103: Toothpaste, Hong Kong, company share by value (%), 2008-09
Table 104: Toothpaste, Hong Kong, value by company (HK$m), 2008-09
Table 105: Toothpaste, Hong Kong, distribution channels by value (%), 2008-09
Table 106: Toothpaste, Hong Kong, value by distribution channel (HK$m), 2008-09
Table 107: Toothpaste, Hong Kong, expenditure per capita (HK$), 2004-09
Table 108: Toothpaste, Hong Kong, forecast expenditure per capita (HK$), 2009-14
Table 109: Toothpaste, Hong Kong, expenditure per capita ($), 2004-09
Table 110: Toothpaste, Hong Kong, forecast expenditure per capita ($), 2009-14
Table 111: Toothpaste, Hong Kong, consumption per capita (units), 2004-09
Table 112: Toothpaste, Hong Kong, forecast consumption per capita (units), 2009-14
Table 113: Global oral hygiene market value, 2009
Table 114: Global oral hygiene market split (value terms ($m), 2009), top five countries
Table 115: Global oral hygiene market volume, 2009
Table 116: Global oral hygiene market split (volume terms, 2009), top five countries
Table 117: Leading players, top five countries
Table 118: Hong Kong oral hygiene new product launches reports, by company (top five companies), 2009
Table 119: Hong Kong oral hygiene new product launches SKUs, by company (top five companies), 2009
Table 120: Hong Kong oral hygiene new product launches (reports), by flavor and fragrances 2009
Table 121: Hong Kong oral hygiene new product launches (reports), by ingredients (top 10 ingredients), 2009
Table 122: Hong Kong oral hygiene new product launches (reports), by package tags or claims 2009
Table 123: Hong Kong oral hygiene new product launches - recent five launches (2009)
Table 124: Hong Kong population, by age group, 2004-09 (millions)
Table 125: Hong Kong population forecast, by age group, 2009-14 (millions)
Table 126: Hong Kong population, by gender, 2004-09 (millions)
Table 127: Hong Kong population forecast, by gender, 2009-14 (millions)
Table 128: Hong Kong nominal GDP, 2004-09 (HK$bn, nominal prices)
Table 129: Hong Kong nominal GDP forecast, 2009-14 (HK$bn, nominal prices)
Table 130: Hong Kong real GDP, 2004-09 (HK$bn, 2000 prices)
Table 131: Hong Kong real GDP forecast, 2009-14 (HK$bn, 2000 prices)
Table 132: Hong Kong real GDP, 2004-09 ($bn, 2000 prices)
Table 133: Hong Kong real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 134: Hong Kong consumer price index, 2004-09 (2000=100)
Table 135: Hong Kong consumer price index, 2009-14 (2000=100)
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