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The Very, Very Rich and How They Got That Way: The spectacular success stories of 15 men who made it to the very, very top
Harriman House Publishing, September 2010, Pages: 362
Max Gunther provides revealing insights into the intriguing world of big money as he recounts the spectacular success stories of 15 men who made it to the very, very top.
Max Gunther was born in England and emigrated to the US when he was 11. He attended schools in New Jersey and received his B.A. from Princeton University in 1949. He served in the U.S. Army in 1950-51 and was a staff member of Business Week from 1951 to 1955. He then served as a contributing editor of Time for two years. His articles were published in several magazines and he wrote several books, inlucidng The Luck Factor, How to Get Lucky and The Zurich Axioms.
1. The Golden Gallery
2. From Croesus to Crassus to Cornfeld
3. How To Get Rich Without Really Trying: William Benton
4. The Salesmanship Route: W. Clement Stone
5. Can Fortune Building be Taught?
6. The Stock Market: Playing It: Joseph Hirshhorn
7. The Stock Market: Selling It: Bernard Cornfeld
8. The Scatterseeds Approach: Howard Hughes
9. Diggers and Drillers: J. Pail Getty
10. Do You Need Luck to Make a Million?
11. The Technology Route: The Jack-of-All-Trades Approach: William Lear
12. The Technology Route: The Specialist's Approach: Edwin Land
13. Who Says It Can't Be Done?
14. The Magic of "OPM": 1. The Borrowing Route: Daniel Ludwig
15. The Magic of "OPM": 2. The Equity Route: James Ling
16. Real Estate: Building Big: Conrad Hilton
17. Real Estate: Building Small: Levitt family
18. The Psychology of the Rich
19. The Promoters: Of Ideas: Glenn Turner
20. The Promoters: Of Things: Jeno Paulucci
21. Other People's Wor: Ray Kroc
22. The Mostly Late Blooomers
23. Advice from the Rich
24. Fortune Makers of the Future
Bibliography and Supplemental Reading
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