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Worldwide Smartphone Application Market: Revenues and Downloads
In-Stat/MDR, April 2010, Pages: 32
Currently, the mobile application market is being driven by a Gold Rush mentality and the number of applications available has exploded as users embrace the utility of mobile applications.
This report addresses the smartphone mobile application market and provides market analysis including market drivers, growth barriers, and market challenges. Technology trends including Mobile AJAX, Mobile Widgets, Adobe Flash and Flash Lite and HTML5 are addressed followed by the diversity of technology options. We then address mobile application marketing strategies including application business models, revenue share opportunities, pricing, and creating competitive advantages. Finally, we will provide our market analysis and forecasts including:
- Market estimates segmented by device type
- Market estimates segmented by distribution channel
- Market estimates segmented by smartphone platform
- Market estimates segmented by region
- Free and paid applications
- Entertainment and news
- Games
- Music and video
- Productivity
- Mapping and directions
- Internet browser
- Social networking and messaging
- General social networking
- VoIP applications
- Hybrid applications and integration
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