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Presentation: Online Travel in Canada: Market Size, Consumer Trends & Traffic
PhoCusWright, June 2010
Purchase the audio/video recording and presentation deck of the June 30 Online Event.
Travel companies operating in Canada can no longer rely on their 'online strategy' or their 'Canada strategy;' they must have a Canadian online travel strategy. PhoCusWright's Online Event delivers market intelligence, consumer insights and key trends that companies need to get ahead in Canada.
PhoCusWright's Online Travel in Canada: Market Size, Consumer Trends & Traffic is a one-hour Online Event led by Douglas Quinby, PhoCusWright's senior director, research; and Heather Dougherty, director, research at Hitwise.
Topics include:
- The growth of online travel agencies in the Canadian market
- The impact of social media in Canada
- Shopping and booking behavior of the Canadian traveler
- Website traffic trends and analysis
- Supplier direct distribution versus intermediaries
- Packaged travel and tour operators in Canada
- The role of offline booking channels
Do not assume the Canadian market is the same as the U.S. or Europe. Purchase today to discover the unique nature of Canadian online travel.
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PhoCusWright's Social Media in Travel 2011: Traffic, Activity and Sentiment
PhoCusWright's Canadian Online Travel Overview
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PhoCusWright's French Online Travel Overview Sixth Edition
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