Cut the Cord: Wireless Charging Systems Analysis and Forecast
In-Stat/MDR, August 2010, Pages: 53
A number of wireless or wire-free energy transfer technologies are being used today to wirelessly charge mobile computers and phones. Most of the wireless charging systems on the market and in development, leverage a transmitter that transmits wireless power to a receiver attached to the device that is being charged.
This report examines the market structure and future potential for the wireless charging market. The data and forecast in the report include:
-Overview of the market and technologies involved in wireless charging
-Primary survey results of technology adopters
-Wireless charging systems pricing and system cost analysis
-Total wireless charging market unit and revenue forecasts
-Wireless charging market by technologies
-Wireless charging market by components
-Average selling price for wireless charging accessories and added value when embedded
-Mobile devices shipped by device type with embedded receivers
-Wireless charging systems market by region
-Vendor profiles for Case-Mate, Fulton Innovation, Leggett & Platt, National Semiconductor, Powermat, Pure Energy Solutions, Palm, Qualcomm, Texas Instruments, WiPower, and WiTricity.
Executive Summary
Introduction
Technology
Conductive Charging
Inductive Charging
Tightly Coupled Inductive Charging
Loosely Coupled Inductive Charging
RF Charging
RF Harvesting
Directed RF
Market Structure
Wireless Charging System Configurations
Standards
Wireless Power Consortium (WPC)
CEA Wireless Charging Working Group
CEA vs. WPC
Value Chain
Technology Vendors
Component Vendors
Device OEMs
Accessory Vendors and Infrastructure
Vendors (Automotive and Furniture
Manufacturers)
Retailers
Market Drivers/Barriers
Wireless Device Power Requirements
The Chicken or the Egg
Matching Requirements to Use Cases
Losing the Wires
Cost
Technology Standardization
Technical Challenges of Integration
Marketing Spend by Early Entrants
Lack of Dominant Vendor
Marketing and Penetration Strategy
Types of Devices
Razor/Razor Blade Strategy
Market Analysis
Regional Analysis
Competition
Wireless Charging System Vendors
Wireless Charging Technology Vendors
OEMs
Potential Winners
Conclusions and Recommendations
Recommendations
Vendor Profiles
Case-mate
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
Fulton Innovation
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
Leggett & Platt
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
National Semiconductor
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
Powermat
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
Pure Energy Solutions
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
Palm
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
Qualcomm
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
Texas Instruments
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
WiPower
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
WiTricity
Company Overview
Product
Marketing Strategy
Competitive Advantages
Competitive Challenges
List of Tables
List of Figures
Related In-Stat Reports
Appendix A
Standards Bodies Members List
CEA Members List
List of Tables
Table 1. Total Wireless Charging Market, 2009–2014 (Units and US$ in Millions)
Table 2. Inductive Charging Technology Analysis
Table 3. Wireless Charging Systems Pricing Analysis
Table 4. Total Wireless Charging Market, 2009–2014 (Units and US$ in Millions)
Table 5. Wireless Charging Systems Market by Technologies, 2009–2014 (US$ in Millions)
Table 6. Wireless Charging Market by Components, 2009–2014 (Units and US$ in Millions)
Table 7. Average Selling Price for Wireless Charging Accessories and Added Value When Embedded, 2009–2014 (US$)
Table 8. Cumulative Wireless Charging Components Shipped, 2009–2014 (Units in Millions)
Table 9. Wireless Charging Accessories Shipped, 2009–2014 (Units in Millions)
Table 10. Mobile Devices Shipped with Embedded Receivers, 2009–2014 (Units in Millions)
Table 11. Wireless Charging Transmitters Shipped Embedded in Infrastructure, 2009–2014 (Units in Millions)
Table 12. Wireless Charging Systems Market, by Region, 2009–2014 (US$ in Millions)
List of Figures
Figure 1. Tightly Coupled Inductive Charging
Figure 2. Loosely Coupled Inductive Charging
Figure 3. Wireless Charging Cube and Adapter Tips
Figure 4. Wireless Charging Value Chain
Figure 5. Percent of Respondents Identifying Issue as Most Annoying “Pain Point”
Figure 6. Wireless Charging System Cost Analysis
Figure 7. Percentage of Respondents, Frequency to Choose a Wireless Charging Solution if it Cost $50 and was Bundled With Another Device vs. Number of Devices Owned
Figure 8. Percent of Respondents Indicating Issues as Major Annoyance or Annoyance
Figure 9. Percentage of Respondents, Frequency of Charging PC in One Location
Figure 10. Percentage of Device Owners That Would Usually or Always Choose to Buy a Wire-Free Charging Solution if it Costs $50 When Bundled With Another Device
Figure 11. Percent of Respondents Owning Device?All Respondents vs. Respondents Always or Usually Willing to Buy a Wire-Free Charging Solution if it Cost $50 and Was Bundled With Another Device
Figure 12. Significant Wireless Charging Past and Predicted Milestones
Figure 13. Wireless Charging Receivers Penetration of the Mobile Computer Market
Wireless Charging of Mobile Devices Has a Market Potential of $4.3 Billion by 2014
The growth of mobile devices combined with the increasing consumer aggravation with different and often proprietary charging solutions for each device, is fueling an opportunity for wireless charging systems. The market for wireless charging systems will reach $4.3 billion in total market revenue by 2014, according to In-Stat (www.in-stat.com).
While several different technologies are vying for market position, they all offer the benefits of charging mobile devices ranging from handsets to PCs simply by touching or being within proximity of a charging station. Another benefit is that many of these charging solutions can be hidden or seamlessly integrated into furniture or automobiles.
"Despite the long history of the various technologies, we are really just now beginning to see the true market potential for wireless charging solutions," says Jim McGregor, In-Stat's Chief technology Strategist. "Like many other technology markets, it will start with add-on and third-party solutions. Eventually solutions will be integrated into many mobile electronics as the costs decrease and the demand increases. While still a fraction of the overall mobile device segment, wireless charging is just beginning to hit its stride in the market."
Recent Research by In-Stat found the following:
- Approximately 44% of survey respondents found current mobile charging solutions are an annoyance. Up to 40% are willing to pay $50 more for a wireless charging solution, depending on the mobile device.
- As with other technologies, prices are expected to degrade rapidly to about half of current pricing by 2014.
- Tightly coupled inductive charging systems are expected to be the early market leader.
- Of the integrated charging solutions, over two thirds are expected to be in cars.
Recent In-Stat research, Cut the Cord: Wireless Charging Systems Analysis and Forecast (#IN1004855WH), covers the worldwide market for wireless device charging systems. It includes:
- Analysis of the various wireless charging technologies
- Examination of market drivers and barriers.
- Forecasts for wireless charging systems revenue by region through 2014.
- Global forecasts for unit shipments of wireless charging system components, devices shipped with embedded receivers, and wireless charging systems embedded in infrastructure, through 2014.
- Vendor profiles: Case-Mate, Fulton Innovation, Leggett & Platt, National Semiconductor, Powermat, Pure Energy Solutions, Palm, Qualcomm, Texas Instruments, WiPower, and WiTricity.M
- Case-Mate
- Fulton Innovation
- Leggett & Platt
- National Semiconductor
- Powermat
- Pure Energy Solutions
- Palm
- Qualcomm
- Texas Instruments
- WiPower
- WiTricity
Customers who bought this item also bought
All rights reserved. © Copyright 2013 Research and Markets WWW5
Terms and Conditions Privacy Policy Publishers Employment Opportunities Site Map Link to us Webmaster Affiliate Network
