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Cat Food in Portugal
Euromonitor International, Aug 2011, Pages: 24
In 2011, volume sales of cat food are forecast to register a similar performance to that observed in 2010. Largely because there is no perspective of purchasing power improvement but also because prices of cat food are likely to increase again, the category will have difficulties in recruiting additional consumers. However, in line with what happened in 2010, cat owners who already use prepared food are not expected to change their habits, thus allowing the category to register positive growth...
The Cat Food in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Cat Food by Price Platform, Cat Treats and Mixers, Dog Food by Price Platform, Dog Treats and Mixers, Dry Cat Food, Dry Dog and Cat Food, Dry Dog Food, Economy Dog and Cat Food, Mid-Priced Dog and Cat Food, Non-Therapeutic Dog and Cat Food, Premium Dog and Cat Food, Therapeutic Dog and Cat Food, Wet Cat Food, Wet Dog and Cat Food, Wet Dog Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Cat Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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